They have a couple options. One is to send them the rod which they will inspect and will replace if it was defective. Option 2, if you broke it high sticking, car door, threading and bending (LOL), they will sell you a new one for $28, I believe. If you want speedier turn around while they inpect it, you can prepay the $28 and they will refund it if it turns out it was defective on their part. If not, you paid what you were gonna anyway but got your rod quicker. Just call them up for the details. they are a nice stick, I had one hold up thru 8 years of party boat fishing before it went.